Last week I experience the best form of marketing at work. I had written up a comprehensive blog post on the steps we took to make the DeskAway homepage loads faster. Someone put it on HackerNews and by late evening (IST) it slowly started trending to position 8 with dozens of comments.
Teaching people and having them spread the word is by far the best form of marketing you can get. Screw Adwords, banner ads and other attention-seeking tactics.
Below is a screenshot of what our Analytics looked like for last week.