I just heard of something called C-Tweet
I have been reading and making sense about various differnet articles on Twitter. What works, whats valuable and how much time should I spend on Twitter each day. I am still on this quest but until then here is a good article I came across which talks about Twitter-friendly CEO's communicating and building thought-leadership (in 140 characters!!!!) - The Rise of C-Tweet
"A strong Twitter following is becoming a brand asset -- and succession planning for the future of this asset is an important consideration."