Posts in saas

Getting Feedback for your SaaS App

We all want to know what people using our web apps are thinking. We sometimes wish we could tap into their brains while they are going through each of those features. Unfortunately, we end up not getting much feedback early on. Imagine if every person in your trial funnel tells ...

8 things I learnt after launching my SaaS app, Brightpod

Brightpod was launched on April 16th. We did what we could - wrote about it, spread it on social networks and connected with bloggers. It has been around 2 months now and I wanted to sum up some stuff that I have learnt. 1. People in beta didn’t ...

10 services to consider when starting a SaaS business

I wrote this piece for InformationWeek. Last year, we saw an opportunity in designing an app for marketing and creative teams, as most of them currently use a general purpose collaboration tool. We wanted to help them grow their business by making it easy to plan, organize and track all ...

Building a SaaS business - 2007 vs 2013.

We built DeskAway during 2006-2007. This was my plunge into the software product business from a service business. Looking back, I am glad I had the sense to realise that SaaS/ Cloud was going to be the future of the software business. In addition, a service business can be a ...

How we use SaaS apps to power up Brightpod

The thing I love about SaaS is that I can use world-class software to power-up my business and pay for it monthly. If things don’t work out in a year I am down only for 12 months. Unlike before, where I would have to purchase the entire software ...