Want to get PR for your startup?
Within the last year we have been fortunate to get really good PR/Buzz for DeskAway and me. This led to increase in traffic on the site, more signups and eventually more conversion to paid accounts i.e. customers. Somehow, one thing led to another and as more people heard about what we were doing (and I believe we are building a SaaS business at the right time) it snowballed into more interviews and blog reviews. Somehow, there was/is no magic formula to get PR (definitely don't hire a PR agency early on) though this article (10 reasons why journalists will write about your website) lays down some important points to keep in mind. I think we just participated - in blogs, social media tools, content creation, industry events, seminars, barcamps, etc.