Thoughts on simplicity

Being a simple software in the web world helps with user adoption. 
However, it does backfire sometimes. “If it is simple then why should 
I pay for it? My uncle’s son can build a similar simple app. Something 
so simple might not be as powerful…”

There is a group of people that tend to put a premium and pay for 
complicated, complex and very feature-rich, bloated software.

Then again, there is an art to keeping things simple, easy to use and 
less complicated. Not only the product but also peppering simplicity 
in all your communication and user experiences.

In today’s information-rich, busy, digitally-noisy world, the one way 
you can stand out is by being simple, hassle-free and smooth to work